Our video production process
As much as we’re eager to take charge of the entire creative production process, you know your business/product better than we do. Hence, it is most ideal if you have a rough outline of your video, and we’ll work off your outline with our ideas.
We believe that two heads are better than one!
1. Conceptualization
This is the part where we put our heads together. Help us understand your ideas and requirements with a video brief. What are your key messages and who are your audiences?
The purpose for the video determines its tone, style and length. A defined story line helps to build the video structure and flow.
2. Pre-production
Based on your video brief, a video concept will be produced. Pre-production meetings/ site recces may be required. Sometimes, a mood board or visual images will be used to translate complicated concepts to a scene. Once approved, it will serve as our blueprint in the production and post-production stages.
If you have a ready and approved video concept/ idea, do share it with us!
3. Production
We shoot, you watch! You can choose to experience behind-the-scenes of making a video, or let us handle the filming independently while you attend to work.
4. Post-production
Promptness is one of our core values. Several drafts for review will be provided. We have full control of all video-editing aspects as it is done in-house.
All videos are paired carefully with our large arsenal of royalty-free music for emotional enhancement.